EVENTSGAMIFIED

What it is

The Floor Deal is a live scenario in Counterpart, our AI conversation simulator. You speak out loud, an AI exhibitor answers back in her own voice, and a coach scores every line you say.

How it plays

You sell exhibition space, and today is floor plan release day. Renata Vogel, marketing director at a pump manufacturer, took a corner stand two years ago, spent $42k and came away with two useful conversations, so she did not come back last year. She opens by asking what you would recommend, and recommending is the trap. Ask what a good March looks like for her first, answer the value question with visitor numbers instead of adjectives, size the stand to her buyers, and close on a promise your delivery team can keep. Her confidence and the deal value move with every line, and the debrief reads back what you asked, what you promised and what you left on the table.

The learning focus

The lesson is selling what delivery can keep. An over-promise raises her confidence on the turn you make it and loses the deal in the debrief, because in March it is the operations team who has to walk it back. A bigger stand in the wrong hall scores bronze however much it is worth, because the buyers she needs walk a different hall. The case file, the scoring rubric and the coach’s playbook are all inside the demo, so a team can play it, read the report and go again.

Built for

Exhibition sales, sponsorship and account service teams. The on-site request and the renewal call are drafted as the next two scenarios on the same floor.

How it plays

Take the duty manager’s role as smoke affects an exhibition hall. Raise the alarm, guide visitors toward usable exits and arrange assistance. Coaching explains the decisions; a short debrief shows what happened.

The learning focus

Prioritise assistance and keep exit routes usable as conditions change. A fictional scenario for a focused debrief with your team.

What it is

Eventory is a 3D management game set in the Juniper Events Centre, a venue with four halls. You run a small event company and take contracts that grow from a 32-guest showcase to Juniper Live for 240 guests, and the contracts add new parts of the job as they grow, from exhibitor footfall at a maker market to a seated gala dinner with a patron’s speech on the run sheet.

How it plays

Every event runs through the same loop. You read the brief, place stages, bars, seating and first aid, hire hosts, hospitality crew, technicians and stewards, and pass a readiness check before the doors open. Then the event runs live and problems arrive while it does. At the maker market one exhibitor says nobody is finding their stand, and you have about forty seconds to send visitors their way.

The learning focus

Each problem pauses the game on a card that explains what happened, the real-world principle behind it and the simpler rule the game uses in its place, so players can tell the practice apart from the mechanic. The event report then scores every client promise separately, so a strong result on one cannot cover a miss on another. In our playtest all four maker stands beat their visit target, and the exhibitor-satisfaction promise still failed because the maker who complained never got the extra visitors. The game states its own limits: it simplifies staffing and technical work, and its recorded results are examples for a team to discuss, with no claim to measure real-world competence.

Built for

Event coordinators, venue operations teams and new event managers who need to see how layout, crew and the running order depend on each other before they run a live show.